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World Cup Sets Stage for US Decade of Sports Diplomacy

The World Cup Effect: A Decade of Soft Power and Diplomacy Ahead for the US The 2026 FIFA World Cup may have concluded, but its impact will be felt for years to come.

As we emerge from the tournament's finale, it's clear that this event marked a turning point in the United States' approach to hosting global sporting championships.

Strategic advisor and Harvard Fellow Samuel Hymes has emphasized the potential benefits of sports diplomacy, which can help solidify better relationships with other nations.

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